Google Releases E-commerce Best Practices Guide

Playwithworld Team
SEO 境外电商SEO 海外电商SEO

Google 发布电子商务最佳实践指南

Google 公布高级 SEO 指南，帮助电商站点让产品在搜索及各“表面”（Search、Images、Lens、Shopping、GMB、Maps 等）中可见。指南涵盖：

  • 电商内容可出现的位置
  • 与 Google 共享商品数据（含结构化数据与 Merchant Center feed）
  • 结构化数据要点与提示
  • 启动电商网站、URL 结构设计与优化
  • 站点架构、导航与分页/增量加载对搜索的影响
  • 帮助 Google 展示产品的用户体验模式

下载链接：https://developers.google.com/search/docs/advanced/ecommerce/overview

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